Nordlys - Livets Lyse Side
The first official photo competition that we ran for Nordlys’ Facebook page made its debut in April 2012. We called it “Livets Lyse Side” (translated - "The Bright Side of Life"), reflecting the seasonal shift into milder climates, brighter days and happier North Norwegians. Thus, we encouraged audiences to submit photos of the people, pets or things that brings brightness into their lives.
“Livets Lyse Side” was developed using Woobox and lasted for a period of 3 weeks, ending in a voting round to determine the winner of a travel voucher worth 2, 000kr.